Case Study Spotlight: Rachael Ray Every Day

We celebrated the 10th Anniversary of Rachael Ray Every Day Magazine by activating a Food Truck & producing a VIP Party. Partnered with an existing NYC Food Truck, Frites & Meats, to rewrap their food truck for the 10th Anniversary Distributed over (750) Breakfast Burgers & Cheeseburgers, (4000) branded sunglasses, and (4000) branded tattoos throughout the day to consumers to highlight Rachael Ray’s reputation as the Queen of the Burger Served as venue liaison with Toro NYC for the VIP Party later that night for celebrities, media & press Managed all logistics as they relate to venue, décor, run of show, staffing, and AV Check out the coverage on Event Marketer. The michael alan group is a full-service experiential marketing agency & event production company. Check out our work and our team, and drop us a line to see more case studies and discover our full scope of capabilities.

Services

Work

About us

Blog

Contact

Case Study Spotlight: Rachael Ray Every Day

Related Articles

Contact Our Team Today