The Specifics
Our goal is to make every experience the best it can possibly be - and when you’re in the business of doing things that may never have been done before, there’s no blueprint for success. So we look to our love for logistics, creativity, and (a lot of) help from our in-house design department to not only come up with an idea, but paint a picture of what it will look like.
Whenever possible, we dig deeper into the brand to fully understand what we’re promoting. If it’s a new series, we will watch it. If it’s a new venue, we will visit it. When it’s a new alcoholic beverage, yes, we will drink it.
We also like to see what others are doing in the space, or what we like to refer to as “the competitive landscape”. It’s important to see what may have worked for others in the past, and yes, what hasn’t. In the end, the goal is to create a unique experience that checks all the boxes - location, timing, and budget, to name a few.